GeiLi Giving
Stage: Beta: beta version developed and in testing with a private set of users
Industry: Entertainment: Other Entertainment
GeiLi Giving is a mobile social platform connecting trustworthy charities to Chinese consumers through fun and engaging games in WeChat.
Chinese smartphone users have a lot of money they would like to donate, but lack a catalyst and trust in the scandal-ridden charity market.
Chinese netizens will be challenged by their friends and feel confidence that their donations are being used for good.